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What Is Enterprise Data Management And Why It Matters?

If you have any association with the tech industry, then you know that data rules the world. It has become the digital currency and businesses that learn to harness the power of data are the ones who manage to be the leaders. Dig deeper and you’ll find that businesses keen on growth always ensure that enterprise data management is their key strength. Call it information management, database management systems or enterprise information management, data-driven digital strategies have become part of boardroom discussions in enterprise organizations.

What is Enterprise Data Management?

Enterprise Data Management (EDM) is an organization’s capacity to integrate, govern, secure, and distribute data from multiple data streams, online and offline. This includes the ability to accurately and safely transfer data across processes, applications, subsidiaries, and/or partners. Effective information management is no easy feat and can only be accomplished by fully understanding your data and implementing an intelligent EDM strategy.

Why is Data Management Important?

Enterprise Information Management (EIM) is about the overall management of information assets. Data generated by different departments live in siloed systems and can be used to create some of the most innovative solutions for your customers. The trick is to create a data lake and interconnect systems breaking the silo organizational culture. Organizations create their own source of superpower when an additional layer of automation intelligence is added to the data lake creating information flows that can transform business processes.

How Does it Benefit Businesses?

If data drives the world, the ones who can control their data can truly benefit from it. The advantages of having an efficient enterprise data management system are numerous. Some of the important ones are as below.

  • - Drive digital transformation: A strong enterprise data management strategy is the first step.
  • - Fully leverage data: Control and analyze structured and unstructured data for efficient business processes.
  • - Enhance customer experience: Deliver highly targeted and personalized experience to your customers.
  • - Improve operational efficiency: Speed up business processes by connecting to the correct data streams.
  • - Increase business agility: The right data at your fingertips allows you to respond faster and keep up in the digital age.
  • - Improve decision-making: Analysis of the data can potentially turn into the actionable insights needed to improve decision-making.

 

If data management and information systems interest you, you’d also like our eBook. It’s an insightful report based on interactions with various Fortune 100 companies that happen to be our customers.